Spinifex Brewing Co Becomes Naming Rights Sponsor of the Shinju Matsuri Town Beach Hub

March 17, 2023

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Spinifex Brewing Co (SBCo) are delighted to renew our sponsorship with the iconic Shinju Matsuri Festival in Broome. Following an outstanding delivery in 2022 by local event organisation Kimberley Special Events, SBCo are excited to continue this fantastic, community lead, event sponsorship with particular focus on activating the Festival Hub in Town Beach.

Collaboration with the Broome community has never been more important, as we look to what will be a monumental year for the company with the opening of pop-up bar and restaurant Zookeepers in March, followed by our flagship Cable Beach,micro-brewery and alehouse later in the year.

In addition to stepping up as the naming rights sponsor for the 2023 Shinju Matsuri Festival Hub, SBCo’s first venue Zookeepers have secured the catering deal for the famous Cable Beach Long Table Dinner. Attendees can expect high quality hospitality, with the team being led by former owner/operator of the Sydney Cove Oyster Bar, Phil Thompson having recently taken on the role of GM of Hospitality at SBCo.

The Long Table Dinner is renowned as one of the most exclusive dining table events in WA and is perhaps the most anticipated event in the Shinju Matsuri calendar. Therefore,it is such an honour for our humble little brand to be able to supply local,handcrafted dishes made right here in Cable Beach.

Saira Hanlon, Director of Kimberley Special Events says,

“We are thrilled to renewour partnership with Spinifex Brewing Co. for our 2023 festival.

With a local team to engage for both the activation of our Festival Hub and catering of our most iconic event, we are able to stay committed to Shinju Matsuri being a completely locally run & supplied festival, which is very important to us at Kimberley Special Events.”

SBCo CEO and Broome local Adam Barnard comments on the partnership,

“It brings me great pleasure to renew this partnership for 2023. Our involvement in the Shinju Matsuri Festival last year did great things for us and the amount of support and engagement with the brand that we have received from locals and tourists alike has been phenomenal.

It’s always great to working with local businesses like Kimberley Special Events. Saira and her team pulled off an enormous feat last year so we’re excited to be collaborating with them again in 2023.

We’re also incredibly proud and honoured that our new venue, Zookeepers will be catering for the famous Cable Beach Long Table Dinner, we’ve managed to secure a very talented hospitality team with a great leader in Phil Thompson and we are confident that they will deliver an excellent experience.”

It looks like it will be another big season in Broome, and we cannot wait to show you what we have in store for the Shinju Matsuri Festival 2023!